About Us Luxury Travel Advisor


It’s a rather sweet irony that often the greatest cause for a holiday is the process of booking one. But at Urth, we remove the strain of searching. Through a brief but detailed discussion, we’ll unpack the details of your dream trip, and get to the heart of your holiday to create and shape the most pleasurable, enjoyable and memorable travel experience. So that the only sigh you’ll let out is one of relief.

About Urth Sally Olivier


Sally Olivier

Hello luxury travel seekers, I’m Sally.
With five years experience in the travel and leisure industry (and a personal penchant for discovering new places) I’ve spent the majority of my adult life travelling at every opportunity – unlocking one-of-a-kind experiences, and collecting unique memories the world over. If there’s one thing I’ve learnt – from indulging in the opulence of the Far East and immersing in the vivacious culture of the Caribbean to uncovering all the different delights of Europe (Greece is a particular favourite), South Africa and North America – it’s that travel can expand our minds, and take us to incredible places long beyond the duration of the trip. So, whether you’re looking for ultimate relaxation, an adventure of a lifetime, or to be surprised and delighted by something a little different, I’m here to turn your holidaying dreams a reality.


What types of trips can you book for me?

What is an independent travel agent?

An easier question is what can't we book! Our specialty is designing one of a kind holidays, you won't find off the shelf package deals here, tell us what you like, any dislikes, when and where and we'll do the rest. 5 Star accommodation is our go to whether it's a family trip, special occasion or romantic trip for two. We've even been known to arrange the occasional overseas wedding!

An independent travel agent is a licensed agent not restricted to the boundaries of one provider. Being independent means we can source the best luxury hotels, transfers, flights and holiday extras from different providers getting you competitive rates but also meaning we can tailor our holidays exactly to your requirements. There's no one size fits all approach here, we alleviate the stress of searching for hours on the internet by doing that for you.

Do I need a travel agent?

What are your charges?

That depends, the internet is a wonderful tool and if you have the time to spend you may be able to pull together a similar trip. Urth Travel has been set up for those that want good value for money but simply don't have the time to spend days or even weeks researching every hotel option, the best flight times and trusted local suppliers for transfers and excursions. By booking with us we can ensure you get more for your money, save you stress and time and create a trip that stands out from the crowd to tell your friends about. Booking with us also gives you added security, having ABTA and ATOL protection is more important now than ever and this was really highlighted during the pandemic.

Every holiday is unique and tailor-made for our clients, by working with trusted partners they pay our commission (at no extra cost) not you, on rare occasions if we are using suppliers outside our usual scope and offering our concierge service we offer competitive pricing starting at £300. We know cost is important to you and will always look to book the most cost effective method while not compromising on quality and standards. There are some travel suppliers we simply won't work with due to not meeting our high standards, if we feel we aren't the right fit for you after your enquiry is received we'll always be upfront.


Luxury Accommodation
Private Transfers
Concierge Services
Travel Car Rentals
Bespoke Excursions


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